The development of geothermal energy is driven by a number of interacting factors and the relationship between market and policy can be critical. For instance, electricity can be produced from geothermal resources through many different processes, and with varying efficiency. Geothermal technologies recently demonstrated such as EGS, will become competitive in a near future.However, policy recognition of all these differences and variations is limited, resulting in the design of generalised incentives which do not reflect the large variety in the scale of techno-logy, final utilisation, or degree of maturity. This means that in the end, the incentives mayfail to provide any real benefit for geothermal actors. Therefore, a different approach is can be implemented so as to tailor the market and policy environment to a suitable model which optimises the development of geothermal resources.